Disruptive Thoughts - Latest Comments in Really Believe in Your Content

Re: Really Believe in Your Content

Kent Newsome — Tue, 07 Mar 2006 22:22:57 -0000

I do agree about believing in your content. Belief creates passion, one of Steve Rubel's Four P's.

I also agree that referring to prior posts is a good way to generate conversation and develop your themes. I do that all the time.

Where I get bored (and loss my belief/passion) is when I have to go dig around to find something I care about writing on. For example, I was completely uninterested in the ATT/Bellsouth thing until I read that some consumers groups were going to "fight" the merger. Then I had something to say.

Although I am a huge fan and follower of Amy's theories on blog building, I don't know that I agree on posting less. I understand the logic of it, but there's also the argument that posting less could result in a loss of mindshare. It's something I need to think more about.

I guess the real story is that a lot of bloggers (me included) are afraid to blog less. Sort of like sky jumping- it may work once you jump, but if it doesn't it's too late to go back.

People read Dave because he is Dave (that's not a slight; he deserves it). He could write in pig latin and he'd still get a lot of traffic.

Re: Really Believe in Your Content

Kent Newsome — Tue, 07 Mar 2006 21:22:57 -0000

I do agree about believing in your content. Belief creates passion, one of Steve Rubel's http://www.micropersuasion.com/2006/02/the_four_p...rel="nofollow">Four P's. I also agree that referring to prior posts is a good way to generate conversation and develop your themes. I do that all the time. Where I get bored (and loss my belief/passion) is when I have to go dig around to find something I care about writing on. For example, I was completely uninterested in the ATT/Bellsouth thing until I read that some consumers groups were going to "fight" the merger. Then I had something to say. Although I am a huge fan and follower of Amy's theories on blog building, I don't know that I agree on posting less. I understand the logic of it, but there's also the argument that posting less could result in a loss of mindshare. It's something I need to think more about. I guess the real story is that a lot of bloggers (me included) are afraid to blog less. Sort of like sky jumping- it may work once you jump, but if it doesn't it's too late to go back. People read Dave because he is Dave (that's not a slight; he deserves it). He could write in pig latin and he'd still get a lot of traffic.

Re: Really Believe in Your Content

Amy Gahran — Tue, 07 Mar 2006 12:34:04 -0000

Great post, Fraser.

Yes, I agree, I think believing in your content -- that is, that you're saying something that genuinely matters, at least to you -- is key. This is why I actually recommend that most people DON'T blog daily, and especially not multiple times daily, unless the purpose of their blog is specifically just quick tidbits.

Quality is more important than quantity, most of the time. If you're just spewing random stuff to which you haven't given much thought, chances are most of it doesn't matter much, even to you.

I know others disagree with me on this. For instance, many people love Dave Winer's blog, and he pretty much just lets you in on his stream of consciousness. So that's just my take on it.

- Amy Gahran
RightConversation.com
Contentious.com

Re: Really Believe in Your Content

Amy Gahran — Tue, 07 Mar 2006 11:34:04 -0000

Great post, Fraser. Yes, I agree, I think believing in your content -- that is, that you're saying something that genuinely matters, at least to you -- is key. This is why I actually recommend that most people DON'T blog daily, and especially not multiple times daily, unless the purpose of their blog is specifically just quick tidbits. Quality is more important than quantity, most of the time. If you're just spewing random stuff to which you haven't given much thought, chances are most of it doesn't matter much, even to you. I know others disagree with me on this. For instance, many people love Dave Winer's blog, and he pretty much just lets you in on his stream of consciousness. So that's just my take on it. - Amy Gahran RightConversation.com Contentious.com