DISQUS

chartreuse · 3 years ago

Required reading. Great post.

Fraser · 3 years ago

Thanks Char. He's been on a tear lately and it's based upon years of being authentic and honest and staying true to his audience. If you aren't listening you're missing some hilarious stuff.

chartreuse · 3 years ago

Required reading.
Great post.

Fraser · 3 years ago

Thanks Char. He's been on a tear lately and it's based upon years of being authentic and honest and staying true to his audience.

If you aren't listening you're missing some hilarious stuff.

Loren Feldman · 3 years ago

Agreed, he always understood the power of the fan base. Only problem for him is Sirius itself. His ego and ambition is bigger than the companies reach.

Howard · 3 years ago

the kid scoressss

Loren Feldman · 3 years ago

Agreed, he always understood the power of the fan base. Only problem for him is Sirius itself. His ego and ambition is bigger than the companies reach.

Fraser · 3 years ago

"His ego and ambition is bigger than the companies reach". Great line and couldn't agree more. The question you have to ask is - could he have made a better play in the short-term? I don't buy the internet as a better alternative for any number of reasons.

Howard · 3 years ago

the kid scoressss

Fraser · 3 years ago

"His ego and ambition is bigger than the companies reach".

Great line and couldn't agree more. The question you have to ask is - could he have made a better play in the short-term? I don't buy the internet as a better alternative for any number of reasons.

David · 3 years ago

Great article. I believe in the long run Sirus will be like cable tv and thus later on he will reach larger audiences like before. Also as I said on another blog not every cares about or can be bothered with the latest fancy internet gadget crap. Some people are perfectly happy with a plain old RADIO!

Fraser · 3 years ago

By the time (if at all) Sirius becomes cable-like, the technology will be ubiquitous AND his fanbase will be technical enough to start to further capitalize on current new media trends. That's when things will get interesting.

David · 3 years ago

Great article.
I believe in the long run Sirus will be like cable tv and thus later on he will reach larger audiences like before. Also as I said on another blog not every cares about or can be bothered with the latest fancy internet gadget crap. Some people are perfectly happy with a plain old RADIO!

Fraser · 3 years ago

By the time (if at all) Sirius becomes cable-like, the technology will be ubiquitous AND his fanbase will be technical enough to start to further capitalize on current new media trends.

That's when things will get interesting.

ericklein · 3 years ago

The thing is that he is using his fan base to convert "traditional" radio listeners to Sirius subscribers. I have Sirius and tell others about it and that seems to fall right into his power and his use of the collective power of his fans.

Ramone · 3 years ago

hoo hoo I invented new media. Tell em Fred.

Ramone · 3 years ago

hoo hoo I invented new media. Tell em Fred.

Adam Zand · 3 years ago

Hi Fraser, Great recap of the media strategy behind the KOAM (and Queen Robin Ophelia)! I'm guessing shareholders are pretty happy about the serious Sirius investment ... http://biz.yahoo.com/prnews/060524/nyw178.html?.v... As noted somewhere on a blog or two, when I get some disposable income or Howard Stern moves to an MP3 player/podcasting medium, I'm joining in too. Thankfully, Queen of Spin at Topaz Partners lets me listen in her car! Speaking of, hey Fraser, Howard and Mel K., please read my recent hit for my client, Podcast Ready, that show the next medium for Howard to dominate (MP3 players and phones): http://www.wired.com/news/columns/1,70884-0.html

Adam Zand · 3 years ago

Hi Fraser,
Great recap of the media strategy behind the KOAM (and Queen Robin Ophelia)!

I'm guessing shareholders are pretty happy about the serious Sirius investment ... http://biz.yahoo.com/prnews/060524/nyw178.html?...

As noted somewhere on a blog or two, when I get some disposable income or Howard Stern moves to an MP3 player/podcasting medium, I'm joining in too. Thankfully, Queen of Spin at Topaz Partners lets me listen in her car!

Speaking of, hey Fraser, Howard and Mel K., please read my recent hit for my client, Podcast Ready, that show the next medium for Howard to dominate (MP3 players and phones): http://www.wired.com/news/columns/1,70884-0.html

koko · 3 years ago

you Jew......you big nosed hairy Jew........ Take me to L.A. with you.....................

brooklynite · 3 years ago

first of all, YOU can get MP3's of howard if you search the internets enough. I know that it is "stealing", but im not the one who is stealing the material. by the time i get it, it is posted on the internet for free and i dont think im doing anything illegal. 2. I also subscribe to sirius, but the unit is built into my car and i do not drive as much as i used to. 3. Since howard is going to be streaming online, i expect a lot more people signing up. 4. i rarely watch TV anymore and thinking about cancelling everything but HBO and YES. The radio is making a comeback and today i would rather listen to the Howard Stern Show talk about american idol then actually watching that goddamn stupid show. 5. GOing off on a tangent, American Idol gets 60 million votes, not voters. I love how the media portrays that AI gets more votes than BUsh v GOre, but they are missing the point that the show has a lot of obsessive viewers (ERIC the MIDget.) who vote hundreds of times.

brooklynite · 3 years ago

first of all, YOU can get MP3's of howard if you search the internets enough. I know that it is "stealing", but im not the one who is stealing the material. by the time i get it, it is posted on the internet for free and i dont think im doing anything illegal.
2. I also subscribe to sirius, but the unit is built into my car and i do not drive as much as i used to.
3. Since howard is going to be streaming online, i expect a lot more people signing up.
4. i rarely watch TV anymore and thinking about cancelling everything but HBO and YES. The radio is making a comeback and today i would rather listen to the Howard Stern Show talk about american idol then actually watching that goddamn stupid show.
5. GOing off on a tangent, American Idol gets 60 million votes, not voters. I love how the media portrays that AI gets more votes than BUsh v GOre, but they are missing the point that the show has a lot of obsessive viewers (ERIC the MIDget.) who vote hundreds of times.

Dodger · 2 years ago

Help!!!!! I don't know how I got here?????